OC’s Estrada wins national PR student award

OC’s Estrada wins national PR student award

OC public relations student Jessica Estrada recently won a Zenith Award for PR Research.

One of the top national public relations competitions for undergraduate students, the Zenith Awards contest is the only one in which work previously completed in a class or internship may be submitted.

Estrada’s entry was an assignment completed in the OC class Public Relations Principles, which she took last fall. 

For the past two years, the senior from Duncanville, Texas, has also served as an officer in OC’s chapter of the Public Relations Student Society of America.

She was also on a team that placed third at the 2012 Oklahoma Speech Theatre and Communication Association PR student competition. This summer, Jessica is interning in Dallas at the Make-A-Wish Foundation of North Texas.

“Jessica is one of our most dedicated and conscientious students,” said Josh Watson, assistant professor of communication and Estrada’s advisor. “We are not surprised that her work was recognized as the best among her peers across the nation. Her servant spirit and pursuit of excellence will continue to set her apart as she begins her career next year.”

The PR Research category included any public relations project that used primary research, secondary research or analysis of research for academic purposes, internship purposes or personal interest. Estrada submitted a communication audit of a national nonprofit organization.

This is the second year in a row that an OC student has received one of the only seven awards given out each year in the national competition. Last year, Joshua Richardson won the award for PR Writing.

Begun in 1998 by the Oklahoma City chapter of the Public Relations Society of America, the Zenith Awards are hosted by the University of Oklahoma. 

To see how some of OC’s recent public relations graduates are benefitting from and contributing to a strong economy in Oklahoma City (and hosting current OC students as interns), see the latest edition of Vision, OC’s alumni magazine.