B.S. Degree in Mass Communication Electronic Media - Media Management

Overview

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An OC graduate with a Bachelor of Science degree in Mass Communication Electronic Media-Broadcast Management will:


1. Have been encouraged to sustain or adopt a Christian worldview characterized by participation in a Christian community.
2. Have been encouraged to successfully balance career, family, church, and community.
3. Be familiar with the appropriate theories of communication.
4. Have developed the appropriate writing styles and skills expected by future employers or graduate programs.
5. Have an understanding of the fundamentals or research and be able to interpret research findings.
6. Understand the ethics of communication.
7. Be able successfully to pursue a career as a media salesperson or on-air radio personality possessing the talents to advance beyond an entry-level of
employment.


Student must complete a minimum of 126 hours including the major, core, and minor if required. Elective hours may be needed to reach 126 hours.


1. 10 hours mass communication core courses


2. 5 hours experience


You must take COMM-1371 or COMM-1381 each semester after completing
COMM-1211. After satisfying the major requirement, additional workshop hours
will count toward the 126 hours required for the degree. Internships may be
substituted for two of these hours.


3. 32 hours media management required

4. 3 hours news elective

5. 3 hours business required

6. 6 hours business electives

any management or marketing course